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Research & Diagnostics

Marketing Strategies

Planning & Implementation

Execution & monitoring


Pesquisa e Diagnóstico de Marketing

At this stage, we try to understand the market, to know deeply our customer segments and our competitors to be able to work our branding, SEO and SEM (through keywords), our positioning in the market context, defining our Value Proposition and our Unique Sales Proposition (USP).

Research & Diagnostics

Defining marketing strategies means considering the results of our previous research, defining our positioning, defining our traction channels (19 possible), digital journeys, sales funnels, plus methodologies we will use to achieve our customer segments.

Marketing Strategies

Estratégias de Marketing Digital

Planning & Implementation

At the planning and implementation stage, we will disentangle the entire scope of the project into actions to be developed, prepare all the necessary structure, which can involve from the definition of a Blog Editorial Plan, a Content Plan for Social Networks, the configuration for ads, creating UTM Links and Tags for tracking, as well as setting metrics and goals for measuring.

Planejamento e implementação de estratégias de marketing

Execution & Monitoring

This is undoubtedly the most important stage of the project, the moment when all the previous work can finally be realized. Our experience shows that many adjustments will have to be made at this stage, therefore good planning and data support to analyze will be critical in performing A / B testing and optimizations common to digital project execution.

Execução, monitoramento e avaliação de ações de marketing digital

Entrust in strategy and intelligence to get the results you want with your company's Digital Marketing.


As an entrepreneur and consultant, I dedicated myself to the study and application of modern concepts and methodologies for new business development and technology startups.

As a Professor at the Unicamp in the Extension School of Institute of Economics, I taught Business Planning in the Business Management and Strategy and the Financial Economics courses and developed the Innovative Business Modeling course, aimed at entrepreneurs and business consultants.

During the time that I was involved with entrepreneurship, startups, technology, and education, I was able to combine my previous knowledge and experiences with the new disciplines of strategic marketing, digital marketing, service design, and business modeling, which qualified me to work as a consultant.

Knowledge areas

I have a degree in Communication, Specialization in Business Management and Strategy, Certificate in Service Design, Master's degree in Economics. I am also a researcher with experience in Data Analysis, Professor of Business Modeling and Business Plan, and studious of Digital Marketing and Strategic Marketing.

Thiago Ribeiro

Marketing Strategist


See what our customers says about our services.

Anderson Mota - Boobonus

“We did an immersion work with Thiago that clarified the way for our launch, helped define our strategies and the steps to be taken to ensure sustained organic growth of our business model.”

"The work we did with Thiago was critical to understanding our business model, our revenue streams and the most important metrics from our startup's growth would come."

Henrique Alfonsi - Minha Obra Fácil

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